Personal Lines

Personal Lines Insurance:

When insurance is focused on protecting the financial interests of an individual or family, rather than a corporate or non-profit entity, it is considered to fall within the personal lines of insurance. There are many different types of protection offered within personal lines. These include:

• Home insurance: This is a policy designed to assist with expenses related to certain hazards, such as fire, wind and theft, which can devastate or damage a home or its contents. Home insurance also covers the liabilities homeowners have so that when someone is hurt on their property, they can rely on their policy for medical costs, legal costs and damages.

• Auto insurance: Required by law in most states, including Michigan, auto insurance provides protection to both vehicle owners and individuals who are injured or experience property damage at the hands of drivers. Auto insurance policies can be structured to cover the damages of the insured’s vehicle through comprehensive and collision coverage as well as uninsured/underinsured motorist coverage. A policy must also meet the minimums of each state’s laws by providing bodily injury and property damage liability coverage that protects those who might be unintentionally injured or damaged by the insured.

• Renters insurance: When renting an apartment, an individual may not need to provide insurance to protect the structure itself, but they do need coverage for their personal contents since the landlord does not cover those. Additionally, they should secure liability insurance to cover medical costs and damages in the event a visitor is injured while in their apartment.

• Mobile Home Insurance:  This is a policy designed similar to the homeowner policy, but for the owner of a mobile home. 

• Motorcycle Insurance:  Similar in form to the auto insurance policy, this policy is designed for the motorcycle owner.

• Umbrella policies: When the liability limits of other personal policies aren’t enough, individuals can purchase an umbrella policy to provide $1 million or more in additional liability coverage. Just one umbrella policy effectively increases the liability limits of each of the insured’s other policies. 

• Watercraft:  Boats, jet skis, yachts, whatever the type of watercraft, you can purchase insurance to protect the physical damage to the boat and more importantly, your liabilities associated with the regular usage of the boat. Smaller crafts can be added to the homeowners policy by endorsement, but any boat with a lot of usage should have it's own policy.

• Recreational Vehicles:  Campers, Travel Trailers, Fifth Wheels, ATV's, Golf carts, whatever the type of recreational vehicle, you can purchase a policy to protect your vehicle from physical damage as well as the liabilities associated with the regular usage of the vehicle.